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Insurance, for the agentic economy.

Notes on insurance in the agentic economy: how AI agents buy cover, and what insurers and platforms need to know.

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The Agentic Economy Is Here. What Happens to Insurance?
23 September 2026

The Agentic Economy Is Here. What Happens to Insurance?

A billion AI agents are about to start buying for people and businesses. Insurance is one of the most important things they will buy, and one of the hardest.

Why Your Travel Agent Should Buy Your Travel Insurance
23 September 2026

Why Your Travel Agent Should Buy Your Travel Insurance

When an AI agent books your trip, it already knows what an insurer needs. Buying cover at the moment of booking is the logical next step, with you in control.

How AI Agents Will Choose an Insurer (A Guide for Insurers)
23 September 2026

How AI Agents Will Choose an Insurer (A Guide for Insurers)

When an AI agent does the buying, brand and advertising matter less. The six things agents will weigh up, and how insurers can be the one they choose.

Why Your AI Agent Shouldn't Just Google Its Insurance
23 September 2026

Why Your AI Agent Shouldn't Just Google Its Insurance

General-purpose AI agents reason well, but buying a regulated product from web search and memory goes wrong in predictable ways. What agents need instead.